naruncheng@gmail.com
Melbourne, Australia
naruncheng@gmail.com
Melbourne, Australia
Monash Automation
Graphic Design/Brand Identity
Student Team Project
Concept to Delivery
Student Team Project
Concept to Delivery
Monash Automation is a student engineering team at Monash University specializing in robotics, automation, manufacturing, AI and research.
A comprehensive brand identity package was developed, encompassing all print and digital media.
Oversight of the team’s overarching visual identity and direction of its presentation both within and outside the university were key responsibilities in this role.
A comprehensive brand identity package was developed, encompassing all print and digital media.
Oversight of the team’s overarching visual identity and direction of its presentation both within and outside the university were key responsibilities in this role.
Frequent attendance of outreach events necessitate branded exhibition displays and banners, which are crucial for enhancing visibility, engaging with the community, and promoting the team’s initiatives.
Team merchandise furthered brand recognition & creates a professional image.
A coherent social media graphic identity is vital for community engagement & maintaining a consistent online presence.
The Monash Automation logo features a sleek, simple design with the initials M and A subtly integrated, reflecting simplicity and innovation. The stacked logo pairs the lettermark with type in the Excon font. Suitable for formal use-cases to ensure clear brand identification.
Photos Courtesy of Lachlan Dragovic